
WORLDSTAR HIPHOP

At the forefront of music, fashion and sports, WorldStar HipHop remains the destination for independent and celebrated artists, influencers and athletes to experience and participate in the latest in urban culture.
With an audience of nearly 90 million users across all our platforms, 70% within the elusive 18-34 demo, WorldStar HipHop is an ideal platform for engaging multi-cultural consumers.




WHAT OUR FANS SAY
“The first thing I do when I get up in the morning is I go to…Bossip, World Star Hip Hop, TMZ—all that good stuff.”
–Shaquille O’Neal
“WorldStarHipHop has emerged as the preeminent leader in urban content”.
-Larry Jackson, Head of Content
Apple Music
“In nearly a decade long
relationship with WorldStar we have done some groundbreaking things with our video content, artists, and advertising campaigns. WSHH continues to be one of the
most important platforms in the game.”
-Ayal Kleinman, VP Interactive Marketing
Warner Bros. Records

OUR AUDIENCE
AGE
25-39
GENDER
MALE: 69%
FEMALE: 31%
ETHNICITY
CAUSASIAN: 9%
AFRICAN AMERICAN: 57%
ASIAN: 2%
HISPANIC: 19%
INTERESTS







OUR FORMATS
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Display (300x250, 320x50)
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Regular Video (Standard/Express)
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Music Video/Vlog
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Sub Feature Sponsored Video
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HPTO (Web/App Homepage Takeover)
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Cinematic Large Video Sponsored Video
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YouTube WSHH Heat Seekers
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Instagram (Standard/Story)





CASE STUDIES
learn more about how assembly and our properties have delivered successful campaigns for our most progressive brand sponsors.